Why do we send data via snap pixel and conversion api both?

• Related Articles

• How to Get Snap Pixel ID and Access Token

  Steps to obtain Snap Pixel ID and Access Token from Snapchat Business Manager 1. Login to Snapchat Ads account https://ads.snapchat.com/ 2. From the left navigation panel, navigate to “Pixels” under Business Settings. 3. Click on the desired pixel ...

• Overview of Snapchat Leads Conversions API

  Description: The Snapchat Leads Conversions API(CAPI) is a performance optimization tool designed specifically for lead generation ads. It enables businesses to send updated lead information back to Snapchat, allowing for more precise optimization ...

• Pre-requisites of Snap Leads Conversions API

  Following are few pre-requisites required for Snap Leads Conversions API: A Snapchat Ads account Leads with Lead ID available in the CRM or any other data source where the leads data is stored. Access to Snapchat Business Manager along with the ...

• Setting Up Source as Warehouse for Snap Leads Conversions API

  Set up data source for Snap Leads Conversions API: Option 11: Set up Google Big Query data source for Snap Leads Conversions API Option 12: Set up Snowflake data source for Snap Leads Conversions API

• Setting Up Destination as Snap Leads Conversions API

  The process to set-up the Snapchat Leads Conversions API is detailed below: – Sign in on your Datahash Dashboard 1. Go to the Datahash dashboard. In the Destinations sections on the right, select the Snapchat Leads Conversions API connector from the ...