How is the data sent through the Conversions API Gateway secured?
Answer: First Party data sent through the Pixel is used in Conversions API Gateway which is securely hashed using a one-way encryption algorithm called SHA-256. This ensures that sensitive information, such as customer details, is anonymized before being transmitted, protecting the privacy and security of your data.
Related Articles
Overview of Snapchat Web Conversions API
Overview of Snapchat Web CAPI: Snap’s Conversions API (CAPI) for web is a structured, privacy-centric interface that allows you to directly pass web events to Snap via a Server-to-Server (S2S) integration. This helps Snapchat’s system to optimize ...
Pre-requisites of Snap Leads Conversions API
Following are few pre-requisites required for Snap Leads Conversions API: A Snapchat Ads account Leads with Lead ID available in the CRM or any other data source where the leads data is stored. Access to Snapchat Business Manager along with the ...
Setting Up Source as Warehouse for Snap Leads Conversions API
Set up data source for Snap Leads Conversions API: Option 11: Set up Google Big Query data source for Snap Leads Conversions API Option 12: Set up Snowflake data source for Snap Leads Conversions API
Setting Up Source as CRM for Snap Leads Conversions API
Set up data source for Snap Leads Conversions API : First step to implement Snap Leads Conversions API is to integrate a data source which your organization uses to manage and store leads information. Datahash provides integrations with various type ...
Setting up Data Source for Snapchat Offline Conversions API
Offline Conversions API can be set-up using any one of the below available data sources that can provide offline events or conversion data. The type of data sources enable reading of CSV files at regular frequency e.g. daily. Data automation can be ...